VICHY MINERAL 89 CREAM LAUNCH

In order to mark the new Mineral 89 cream launch with a formula so simple that it could never be outdated, we organized a regional event under a futuristic concept where we took the guests to the year 2089, where Mineral cream is still the #1 hydrating product. The dermatologist and brand representative greet the guests from a futuristic setup showcased on the large screen. Invitees: around 100 influencers and media representatives from Bulgaria, Croatia, Slovenia, and Bosnia & Herzegovina.