VOGUE ADRIA LAUNCH

For the official launch of the first regional Vogue issue, agency has been in charge of strategic, creative and operational implementation of the launch event.

Held within unique Hall 1 of monumental Belgrade Fair, the largest dome in Europe, event has hosted regional guest seated in a circular spiral, under the glow of candles, who were enchanted with the artistic video projected on the dome along with the Rade Serbedzija recital of Tin Ujevic’s verses, followed by symphonic orchestra performance, experimental piano play along with the vegan menu paired with plant based cocktails, paying homage to the most cherished ingredients from the Adria region.

Invitees: 250 select international and regional artists, designers, talents and collaborators.